AU Small Finance Bank Partners with LIC

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Jun 30, 2025 18:33

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AU Small Finance Bank partners with LIC to distribute life insurance products across 2,456 touchpoints, expanding reach to rural areas.
AU Small Finance Bank Partners with LIC
Photograph: Uttam Ghosh/Rediff.com
New Delhi, Jun 30 (PTI) AU Small Finance Bank (AU SFB) on Monday announced a strategic partnership with Life Insurance Corporation of India (LIC) to sell insurance products.


Under this tie-up, AU SFB will distribute LIC's comprehensive portfolio of life insurance solutions, including term insurance, endowment plans, whole life policies, pension and annuity products, and child-specific plans catering to a broad spectrum of protection and retirement needs, the bank said in a statement.

These offerings will be available across AU SFB's about 2,456 banking touchpoints in 21 states and four union territories, significantly expanding LIC's reach into rural and semi-urban regions, it said.
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